Writing
The cheapest defect to fix is the one caught while the sentence is still being written. This section is the half of the craft that happens before anything is published — and the half that decides whether an answer engine can use the page at all.
get it right while writing, rather than finding it in an audit three months later.
chunking, answer-first structure, question-shaped headings and extractable evidence. The page that decides whether you are quotable.
rendered blocks, images and diagrams, and when each earns its place.
documentation that asks for the sale, without turning a reference page into a brochure.
you know what is wrong; this is how the fix is actually made.
Which page you need depends on where you are. Drafting something new: writing rules, then planning for the shape of the whole set. Trying to be cited by assistants: writing for retrieval, and the GEO lens for what to check first. Working from an audit result: from a finding to a change.